Podcast Ratings & Reviews: The Worst Marketing Myth You’ve Probably Adopted

Carrie Caulfield Arick
7 min readJan 25, 2022
Wake the eff up by Amy Shamblen Podcast | Ratings & Reviews: The Worst Marketing Myth You’ve Probably Adopted  (https://unsplash.com/photos/DdiACe005_c)
It’s time to drink coffee instead of Kool-Aid.

Can we ditch the podcast myth about ratings and reviews as a fail-proof podcast marketing strategy already? It’s 2022, podcasters.

We need to move on from this internalized lie:

“If you want to support the podcast, leave us a rating and review. It will help others find the show.”

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Carrie Caulfield Arick

Podcast Production Expert. Combing the Indie + Corporate Worlds. Thought Leader. Teacher. Advocate. Speaker. Glitter Lover. Your fairy podmother. Now 50% more